Are you passionate about digital marketing and looking for a new role where you can design and execute direct response marketing campaigns? Do you enjoy tackling new challenges and creating marketing opportunities by being results focused and analytical?
We have an exciting new opening to help steer the direction for Fisher Investments’ growing marketing team as International Online Specialist. You will have the ability to play a key role in developing and improving on-going online marketing efforts that will help take our business to the next level. We are currently searching for a highly talented and driven individual to join our International Marketing team in our San Mateo, CA office.
This is the perfect role for you if are looking for the opportunity to:
- Design, manage and execute online campaigns to meet and exceed our client acquisition and ROI goals
- Create and implement on-going testing plans for ad copy, landing pages, betas, etc.
- Perform in-depth data analysis to spot trends/shifts in the landscape and build actionable plans to improve performance and ROI.
- Provide weekly and monthly reporting to management
- Propose monthly and quarterly budget allocations with a goal of maximizing ROI Collaborate with other marketing teams to create unified, cross-channel campaigns for 13 countries
- Expand our marketing reach by learning about new technologies and trends in the field
So what do you need to have in order to be successful?
- Bachelor’s degree or equivalent combination of education/experience
- Minimum 1+ years relevant online marketing experience, with a track record of success in direct response marketing
- Proficiency in Google Adwords (Google AdWords Certified preferred)
- Experience with Google Analytics a plus
- Ability to see challenges as opportunities rather than problems
- Familiar with keyword generation, estimation and bidding automation
- Analytical mindset with demonstrated skills in Microsoft Excel
- Proven ability to learn quickly and meet deadlines in a dynamic environment
Are you ready for the challenge? Apply now!
FISHER INVESTMENTS IS AN EQUAL OPPORTUNITY EMPLOYER